Nashville News

Social Media Workshop and More: Nossi Celebrates 40 Years!

Forty years ago, in 1973, Nossi Vatandoost was teaching art in a small kitchen to a few students. Taking her passion for art and instruction, she opened Nossi College of Art to serve the art student communities in Nashville and surrounding states. This year, Nossi College of Art is celebrating 40 years in Nashville with a party. On Saturday, November 9th, from 1pm to 5pm, you can meet Ms. Nossi and view some of her artwork that has not been exhibited in years. The college will also be offering several free, mini-workshops hosted by Nossi faculty members. One workshop will be held by C.SEO’s own Chris Turner, who is an instructor at the Nashville campus. Staying in line with the course he is currently teaching, Social Media Design, Chris will be offering a workshop on Social Media. Social Media is the #1 activity on the Web (according to Socialnomics). Individuals and brands have a black and white choice – join in on the conversations to manage their reputation or let the web manage it for them. In this workshop, explore the do’s and don’ts of social media plus review four major tips for success online. There will also be a few search optimization tips as well; social is part of a complete SEM package. Learn more about Nossi by visiting them online at To get details on the workshops and to RSVP, please visit our Event...

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Why Networking Really Matters: What Makes an Expert, an Expert?

In anticipation of this year’s PodCamp, I attended the SpeakerUp meeting the organizers hold for individuals interested in presenting a session. At the event, I helped explain and elaborate on some of the concepts past speakers were discussing with a nice gentleman sitting next to me. At the end of the meeting, I distributed a few business cards with individuals, including the man sitting next to me. The week following the meeting I received a nice matte card in the mail at my day job with cj Advertising, the card was from the nice gent I was conversing with, a Tennessee state representative. Every opportunity to connect with others is important. No matter the size of the event or the location; anytime there is a chance to network, it should be taken. Every industry has it’s own form of technical conference. Some are meant to connect businesses with customers others connect businesses with other businesses that can augment the methods an organization uses to service their clientele. In search and online marketing, there are a number of events that help industry professionals share knowledge, develop strategy, identify changes and create new valuable relationships. There is no college or certificate program for search marketing. The knowledge SEOs/SEMs/Analysts and other web technologists use to perform our duties comes from monitoring search engine signals, paying attention to news or releases, industry events and networking with others. One of the first networking events I attended was PodCamp Nashville in 2010. Aside from getting out and talking shop at the Cadillac Ranch in downtown Nashville, the event opened my mind to the fact that not all knowledge is contained in a book or behind some velvet rope. Many gurus and experts have obtained these statuses from developing their networks and following other specialists as they develop their own methods for problem solving. As my father often told me growing up, “if you’re gonna walk through a minefield, follow someone.” True experts, regardless of the industry, know when they have reached the end of their knowledge base. The ‘expert’ has the wisdom to ask for help; either from friends or people with the know-how to find the solutions. This ‘wisdom’ requires knowing who you can turn to; hence the importance of networking. If you are questioning whether 2013’s PodCamp Nashville is worth your time, ask yourself one question: how valuable is your network? After attending SMX West in 2012, I found that creating real-world connections was important to my professional success. Just as a website needs visitors, your marketing/advertising success requires that someone take an interest in or at the least, know about you. You may have Earth-shattering ideas or concepts; but if no one hears your voice it doesn’t matter. The Wrapper Now for a worthwhile plug! This year’s PodCamp is free to attend and they’re are some great speakers offering up important information, including myself! At this event you can: Network with professionals from around Nashville (not just marketers and advertisers either). Learn more about some of the big names in the Music City: Emma, Horton, Raven and so many more! Enjoy learning about several digital areas: web marketing, self-publishing, content creation, Google, etc. So, register and start signing up for sessions (make sure to sign up for mine: Becoming THE Authority on Google). The only thing you’ll need to pay for is the gas to get to the Hotel Preston, your lunch ($15) and any drinks you may want to lubricate your palate with. You have nothing stopping you from succeeding but yourself. UPDATE: Following PodCamp, there are a number of networking...

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New Show ‘Nashville’ Looking For Local Talent

Calling all Nashvillians looking to break into the film industry, the new series titled Nashville, is looking for extras. Hey! Don’t knock it. Harrison Ford started out as an extra, having a small part waiting a table. Like Prometheus’ David says, “Big things have small beginnings.” This could be yours! A little about the show: Nashville is a new series from ABC and Lionsgate that centers around an ‘aging’ country singer, looking to prolong her career and dealing with a fading limelight when a young, headstrong songstress comes on the Nashville scene. The official synopsis is: legendary country music icon Rayna Jaymes (Connie) struggles to maintain her place in the spotlight (and from some of the trailers, a little bit of marriage drama) while dealing with the ambitious rising pop vixen Juliette Barnes (Hayden). The show stars Connie Britton (of Friday Night Lights) and Hayden Panettiere (of Heroes fame, ‘Save the Cheerleader, Save the World!’). If you know me, you know that I have been a fan of Hayden ever since Heroes, and I’m a fan of Nashville! So I will be watching. Learn more about the show and play a few cool games by visiting ABC’s site for the show; The show debuts October 10, tune in! According to the casting call on, there will be 8 to 10 hours shifts with a rate of $8 an hour and no restrictions on who can be an extra. Everyone is being encouraged to come to the casting office no matter ethnicity or age. Obviously, kids, you’ll need your parents approval and attendance. Where might you be able to take part in this wonderful opportunity? Contact the agency through and complete the talent application, which is free to complete. You can also email a recent photo, your first and last name, height, weight and contact information to It should be noted that filming typically last 10-12 hours (over time available) and takes place Monday through...

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