In a post by Nick Bernard with Portent, he offers some great instructions on how he does outreach. The post also offers this great walk through of an email template along with key tips.

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About the Author: Chris Turner is also known as ChocolateSEO. CSEO is a Chris' Nashville SEO and SEM consulting service offering a variety of services to help you, your company, and any website find and maximize web-based marketing opportunities. Chris has experience in programming and other hypertext languages, general copy writing, sales analysis, Google applications and analytics, Raven SEO Tools, pay per click management, web site design and implementation, and business management. He is the father of three girls, one boy (finally) and husband to the wonderful Savannah. Join the author's circle: Chris Turner on Google+.